No. 01
Leupold VX 6HD
Riflescope Product Launch Campaign
Executive Summary
- 60s + 30sLaunch films
- 3DProduct videos
- Cross-channel campaign system for VX-6HD Gen 2
Brand Stories
Come In, Cozy Up & Explore Our Work
Good for the Campfire. Good for the Corner Office. These are the Stories That Define Us.
No. 04
Craves
Snack Packaging Redesign & Campaign
What We Did
- Brand strategy and logo design
- Packaging design
- Photo and video production
No. 07
Fiestas
Snack Packaging Design & Marketing
What We Did
- Packaging redesign
- Photo and video production
- Brand strategy
No. 10
Alvi's Drift Campaigns
Wine Influencer Brand Campaigns
Executive Summary
- 20Influencers across 2 campaigns
- 2.07MCombined total reach
- 548KCombined engagements
No. 14
Baxter Health
Health Network Rebrand
What We Did
- Brand for a health network founded in 1963
- New logo mark built from B, + and 3
- Messaging and brand assets
No. 17
Gothic Landscape
Commercial Landscape Corporate Rebrand
Executive Summary
- +70%Search traffic
- -35%Bounce rate
- +650%Careers page application conversions
No. 20
Deposita
Technology Rebrand & Lead Generation
Executive Summary
- 400MQLs in first 60 days
- 2,500Sales qualified leads
- 13,154Social followers in 10 months
No. 24
Paay
Fintech SaaS Brand Identity
What We Did
- Naming and logo design
- Logo mark built on 3DS authentication
- Growth marketing and analytics
No. 28
Wild Cider
Craft Cider Branding & Design
What We Did
- Research and brand strategy
- Naming and logo design
- Photo and video production
No. 31
Bazala Restuarant
South African Restaurant Branding
What We Did
- Restaurant name and logo design
- Up-cycled interior design details
- Menus written like the locals talk
No. 34
Megamaster South Africa
Rugby World Cup Social Campaign
Executive Summary
- Rugby prediction show
- 24-hourTurnaround per episode
- Granite Edition braai giveaways
No. 37
Adam Hambrick
Country Musician Personal Branding
What We Did
- Amazon 2019 Artist to Watch
- Visual identity and brand assets
- Stagecoach festival lineup
No. 40
MTV
TV Network Design Strategy
Executive Summary
- Creative looks for MTV's Upfront pitches
- 3-4Visual styles explored
- Key art explorations
No. 41
Timbers Resort
Luxury Resort Content Production
Executive Summary
- 2 weeksOn-location shoot in Kaua'i
- Land, underwater and aerial footage
- Real estate content marketing
No. 44
Fugoo
Bluetooth Speaker Brand Launch
Executive Summary
- 2012-2015Agency of record
- Brand strategy and go-to-market
- Growth marketing and analytics
No. 03
House of Biscuits
Cookie Brand Rebrand & Packaging
What We Did
- Brand strategy and research
- Naming and logo design
- Packaging design and brand assets
No. 05
Koi
CBD Brand Design System
What We Did
- Flexible design framework from CBD to THC
- Packaging design
- Website design and development
No. 08
Nexgrill Big Game Campaign
Big Game Giveaway Social Campaign
What We Did
- #QBYourCookout campaign idea
- Photo and video production
- Marketing activation plan
No. 11
iBase-t
Manufacturing Software Rebrand
What We Did
- Repositioning after 30 years in business
- Naming, logo and brand strategy
- Brand launch at PTC LiveWorx 2023
No. 13
BOS x Siya Kolisi
Rugby World Cup Brand Campaign
Executive Summary
- 13.2MTotal reach
- 970,806Video PlayThrus
- R300k+Raised for the Kolisi Foundation
No. 16
Alvi's Drift
Winery Email & Sales Campaign
Executive Summary
- R1MAnnual sale barrier broken
- 21.68%Wine club click-through rate (industry avg 2.68%)
- 22.18%Wine club open rate
No. 19
Ford
Regional Dealer Marketing Campaigns
Executive Summary
- 700+Thank-you messages from residents
- 4Local firehouses received donated grills
- Regional photo and video content
No. 22
Rockwood Conservation
Rhino Conservation Branding
Executive Summary
- 764,089Reach
- 498,854Views
- 26,133Engagements
No. 25
Amajoya
Candy Brand Strategy & Marketing
Executive Summary
- 500KBrand video views in 30 days
- Brand strategy and identity
- Competition campaign activation
No. 27
SOG
Knife Brand Summer Campaign
Executive Summary
- 4Months in market
- Social, display, email and print
- Micro landing pages
No. 30
WSJ - The Trust
Brand Identity for WSJ's The Trust
What We Did
- Brand identity for WSJ's creative consultancy
- Brand style guide (2019)
- Creative explorations for launch
No. 32
Megamaster
Braai Brand Marketing & Web
Executive Summary
- 140%+Web traffic growth YoY
- 100%+Growth in conversions and audience
- 2017-2023Agency partnership
No. 35
Nexgrill
Grill Brand Strategy & Marketing
Executive Summary
- +150%Traffic YoY
- +2.6k%Qualified traffic from .com to retailers
- 10kHours of YouTube watch time per year
No. 39
Methodical
Investment Firm Brand Identity
Executive Summary
- 3D identity built from algorithmic data
- Naming and logo design
- 2018-2021Partnership
No. 45
Escena Golf
Golf Course Website Design
Executive Summary
- 2 → 1Domains merged into one site
- Wireframes and creative exploration
- Golf, dining and events in one story
No. 46
Aveva
Industrial Software Global Rebrand
Executive Summary
- +245%MQLs YoY
- +35%Sales accepted opportunities
- +$600mmSoftware sales revenue
No. 02
Ina Paarman's Kitchen
Winter Food Marketing Campaign
Executive Summary
- 87MImpressions
- 11MVideo views
- +14%Winter product sales YoY
No. 06
Pamec Winery
Temecula Winery Branding & Labels
What We Did
- Audience surveys and workshops
- Naming and logo design
- Wine label and packaging design
No. 09
Amajoya Campaign
Candy Social Media Campaign
Executive Summary
- 8.35MImpressions vs. 4.5M KPI
- 4.6%Engagement rate vs. 3% KPI
- 27:1Reach and engagement ROAS
No. 12
VVater
Water Purification Company Rebrand
What We Did
- New name: VVater
- 3D animated product videos
- Logo and brand strategy
No. 15
NaturVet
Pet Supplement Rebrand & Ecommerce
Executive Summary
- 300%+Subscription growth in first year
- 700%+New social followers YoY
- 200+Packaging redesigns
No. 18
Speaqua
Sub-Brand Creative for Artists
Executive Summary
- Artist Division sub-brand launch
- 16Tracks pre-loaded on each speaker
- Naming and logo design
No. 21
eMoyo
Medical Device Branding & Marketing
Executive Summary
- 664Kuduwave sales by April 2022 (vs. 660 annual target)
- +119%Website users in 3 months
- +56%LinkedIn followers in Q1 2022
No. 23
Alibi Music Library
Music Library Branding & Web Design
Executive Summary
- 471.5%Organic site traffic increase in one year
- Brand DNA and website rebuild
- Game developer outreach at GDC and E3
No. 26
Mountain Home, AR
City Branding for Mountain Home
Executive Summary
- 300+Residents at the logo reveal
- Selected over competing agencies
- Brand strategy, identity and rollout
No. 29
Roff Milling
Maize Milling Brand Repositioning
Executive Summary
- 451%Increase in total sales
- 408%Facebook fan growth in 8 months
- 16.7MFacebook ad impressions
No. 33
Avula Safaris
Conservation Hunting Brand Marketing
Executive Summary
- +204%Social media likes in 2019
- #1Google rank for brand name
- 282,239Content reach
No. 36
Chili's Global
Global Restaurant Brand Strategy
Executive Summary
- 1,600+Restaurants worldwide
- 4Key consumer insights
- Global rollout creative
No. 38
Dreamhost
Website Builder Growth Campaign
What We Did
- Growth strategy for DreamHost Remixer
- Branded content campaign creative
- "An online presence in under 10 minutes" message
No. 42
It's Gooding
Plant-Based Pudding Brand Identity
Executive Summary
- Naming and brand identity
- 3Core audiences defined
- Social launch strategy
No. 43
Maha Black
Craft Beer Branding & Design
What We Did
- Research and brand strategy
- Naming and logo design
- Photo and video production
MAGNETIC is a consumer goods branding and marketing agency. These case studies cover 40+ brands across consumer goods, food and beverage, business and technology, hospitality and entertainment. Each one shows the strategy, the creative and the results.
What we've done for our clients
40+
Brands across 5 industries
112M+
23.6M+
$600M+
"Our company offers complex technical products, and MAGNETIC Global is able to condense all of that and translate it into concepts and ideas that customers and potential clients can immediately understand and identify with. Their team is creative and technically proficient, making them a great partner for both short-term projects and multi-stage campaigns."
Jay David
Digital Marketing Manager, AVEVA
"We’ve worked with other agencies on other projects, but Magnetic delivers on a much higher level than anyone we worked with before. The work they’ve done to bring PAMEC to life from strategy to visuals is amazing."
Erich Rubio
Pamec Winery
Branding and marketing FAQ
Updated
How is AI search changing branding and marketing in 2026?
Buyers now ask AI tools for a shortlist before they visit a website. In G2's March 2026 survey of 1,076 software buyers, 51% said they start research in an AI chatbot more often than in Google, and 1 in 3 bought from a vendor they'd never heard of before (Search Engine Journal). Travel is moving the same way. Phocuswright found 56% of US leisure travelers used AI for at least one trip in the past year (Hospitality Net). A brand that's clear about what it does and backs it with real results is easier for AI tools to recommend.
Does creator content build a brand or only drive views?
It depends on the creative. Kantar analyzed more than 15,000 sponsored creator posts and found just 6% delivered both high engagement and high Brand Power (Kantar). Saying the brand name out loud was the strongest single driver of brand linkage, adding 22 points. Fewer than half of the posts did it. Our Creative Development team writes creator briefs with those cues built in.
What industries does MAGNETIC work in?
Consumer goods (13 case studies), food and beverage (17), business and technology (11), hospitality (4) and entertainment and personal branding (3). Some case studies sit in more than one industry.
What services does MAGNETIC offer?
Our work falls under 3 services. Brand Intelligence covers research and brand strategy. Creative Development covers naming, identity, packaging and production. Growth Marketing runs campaigns and analytics after launch.
How do I start a project with MAGNETIC?
Tell us about your brand on our project form. We'll reply by email to set up a time to talk.