The Journal

Magnetically Charged Ideas From The Front Line.

copywriting for brands
24 / May 2O23 in Creative

Copywriting for Brands - Startup vs Rebranding

When copywriting for brands, there’s a big difference between developing a brand’s first chapter and developing its next chapter.

by Jeff Horn — 7 min read
motion graphics design
23 / May 2O23 in Agency

Motion Graphics Design Tips and Tools for Creating Compelling Content

This article will help you create more compelling content with some easy to implement motion graphics design tips and tools.

by Nicol Grobler — 8 min read
measure customer loyalty
O5 / May 2O23 in Growth

Measure Customer Loyalty with 4 Tasty Google Analytics Reports

What if we ditched the billboard budget, and invested heavily in cultivating an enamored customer-base that really digs your brand?

by Trey Evans — 14 min read
manage multiple instagram accounts
O4 / May 2O23 in Growth

How to Add and Manage Multiple Instagram Accounts

You can add up to 5 Instagram accounts and quickly switch between them without having to log out and log back in.

by Matt Simpson — 11 min read
rebranding process and strategy
24 / April 2O23 in Branding

A Comprehensive Guide to Effective Rebranding Process and Strategy

Everything you need to know to develop an effective rebranding process and strategy.

by Matt Simpson — 18 min read
measure brand awareness
2O / April 2O23 in Branding

How to Measure Brand Awareness: Top of Mind Branding

We’re here to help demystify how and why to measure brand awareness for anyone in a leadership, sales, or marketing role.

by Trey Evans — 14 min read
brand strategy brainstorm
19 / April 2O23 in Branding

How to Develop a Strong Brand Strategy for Your Business

In this article, we'll explore the key elements of a winning brand strategy and how to develop them for your business.

by Dave Korinek — 10 min read
esports sponsors branding
19 / April 2O23 in Growth

eSports Sponsors: Building Lucrative Brand Partnerships

How eSports Sponsors Are Building Lucrative Brand Partnerships Now, and for the Future

by Michael Gannon-Pitts — 12 min read
conversion copywriting tips
11 / April 2O23 in Growth

Conversion Copywriting: Tips and Tricks to Spur Action

Digital marketing and growth hacking rules have shot us into a new era of copywriting: conversion copywriting

by Taylor Olson — 14 min read
talking head video production
O7 / April 2O23 in Creative

How to Conceive, Script & Produce a Talking Head Video

Learn how to conceive, script, and produce a talking head video like a pro.

by Eric Kroupa — 18 min read
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