The Journal

Magnetically Charged Ideas From The Front Line.

lsi keyword research
O2 / August 2O23 in Growth

LSI Keywords: How to Nail On-Page SEO using Topical SEO

This article explains the value in identifying LSI keywords and how they can be strategically incorporated into content to boost organic rankings.

by Trey Evans — 9 min read
measure customer loyalty
O5 / May 2O23 in Growth

Measure Customer Loyalty with 4 Tasty Google Analytics Reports

What if we ditched the billboard budget, and invested heavily in cultivating an enamored customer-base that really digs your brand?

by Trey Evans — 14 min read
measure brand awareness
2O / April 2O23 in Branding

How to Measure Brand Awareness: Top of Mind Branding

We’re here to help demystify how and why to measure brand awareness for anyone in a leadership, sales, or marketing role.

by Trey Evans — 14 min read
content marketing workflow
23 / March 2O23 in Growth

Content Marketing Workflow: An Agile Approach For Consistent Results

End your marketing team's dependency on paid media. In this article, we explore an agile approach to a content marketing workflow which produces consistently.

by Trey Evans — 7 min read
experiential marketing branding
14 / March 2O23 in Growth

Experiential Marketing: an Authentic Way to Build Your Brand Presence

Explore how creating a tangible, offline experience with experiential marketing can help you better communicate your brand identity.

by Trey Evans — 7 min read
website content audit
3O / November 2O22 in Growth

How to Automate Your Content Audit [Video + FREE Template]

This website content audit gives you visibility into the content that’s driving results for your business and which pages might be holding you back.

by Trey Evans — 9 min read
marketing non profits
O4 / August 2O22 in Growth

Nonprofit Marketing: A Digital Strategy Framework for Growth

With the explosion of branded content, digital marketing has become a damned competitive space – regardless of your niche or industry.

by Trey Evans — 7 min read
masonry tutorial code
O1 / August 2O18 in Creative

Masonry Tutorial: Learn to Code a Pinterest Layout Blog Design

In this Masonry tutorial, we’ll help get your blog looking sleek and elegant with a Pinterest-like layout using Masonry JS.

by Trey Evans — 3 min read
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