The Journal

Magnetically Charged Ideas From The Front Line.

copywriting tips
O2 / November 2O23 in Growth

3 Simple Copywriting Tips to Enhance Your Content Messaging Today

Exceptional copywriters have a deep understanding of these 3 core writing principles. Do You?

by Eric Kroupa — 8 min read
talking head video production
O7 / April 2O23 in Creative

How to Conceive, Script & Produce a Talking Head Video

Learn how to conceive, script, and produce a talking head video like a pro.

by Eric Kroupa — 18 min read
trade show engagement tips
O6 / October 2O21 in Growth

Trade Show Engagement: Showroom Do’s & Don’ts

Trade Show Engagement Tips - It’s time to discuss what should (and shouldn’t) happen once your brand hits the trade show floor.

by Eric Kroupa — 6 min read
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